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Many employers use wrong bait as they fish for talent

The internet has changed Britain's graduate recruitment landscape. A recent audit of the country's top 100 graduate employers' websites shows that most of those in the sample either used online recruitment already or were moving towards using it as their main method of attracting talent.


Online recruitment has many potential advantages. It can speed up the front end of the selection process (something both graduates and employers want) and it can reduce the risk of selection bias, by attracting a wider range of applicants.

However, in such a mechanised process, involving ever greater numbers of candidates, setting unbiased selection criteria can be difficult. Although most employers seek examples of applicants' skills and behaviour to match the job vacancy and role requirement, 42% in the sample demanded traditional educational qualifications such as GCSEs and A-levels before their "first sift".

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the grb team grb author

Graduate Recruitment Bureau (GRB) is the UK's highest review-rated graduate recruitment consultancy. Every day our teams of sector-specific experts get contacted by major graduate recruiters, SMEs and start-ups who are looking for high calibre university students and graduates.

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